WHAT CAME BEFORE.
Philosophy
Music touches everyone. Everyone has heard a song. Everyone remembers their first concert. Everyone remembers that certain song that marked that amazing moment in their life. And personally I have found that seeing music live has endeared me to certain musicians I would have otherwise never sought out.
Live music is an opportunity. It gives the viewer an option to engage directly with the makers of music that are so far removed these days from tangible moments.
11 YEAR ITCH seeks to curate those moments in a thoughtful way.